23 Questions to Ask for Business Ideas

Are you feeling stuck and in need of some inspiration for your business? The first step is to start generating ideas. However, developing new business ideas can be a difficult process. Even if you have a great idea, it can be hard to figure out if it’s worth pursuing.

23 Questions that can help you determine if your business idea is worth taking the next step:

  1. What needs does your business address?
  2. What are your unique solutions to these needs?
  3. How big is the market for this solution?
  4. Who are your target customers?
  5. How will you reach them?
  6. What trends are you seeing? 
  7. Can you fill a niche?
  8. What is your pricing strategy?
  9. Is this something you are passionate about? 
  10. Where will you get your capital?
  11. How will you generate revenue?
  12. What are the costs of starting and operating your business?
  13. Is there a patent or other proprietary technology involved?
  14. What is the expected return on investment?
  15. What are the risks and uncertainties associated with your business?
  16. What are the long-term goals for the business?
  17. What are your competitive advantages?
  18. How difficult will it be to enter the market?
  19. What are the potential obstacles to success? 
  20. Do you have industry experience or background knowledge? 
  21. How motivated are you to make this business work? 
  22. How much time and effort are you willing to invest? 
  23. Do you have the necessary financial resources to start and grow your business? 

Frequently Asked Questions

How do you assess a business idea?

A good way to assess a business idea is to look at the potential customer base, the competition, and the costs associated with starting the business. You also need to consider whether you have the skills and resources to start and run the business. If you have a good idea but do not have the necessary skills, you may need to partner with someone who does.

How can you determine if your business idea is viable?

There are several ways to determine if your business idea is viable. One way is to research the market and see if there is a need for what you are selling. You can also take a look at the competition and see how your idea stacks up against the competition.

It’s also important to have a solid business plan and make sure you can afford to start and run your business. Finally, it’s important to be passionate about your idea and believe in its potential. If you meet all of these things in place, then your business idea is likely viable.

Who to ask about opening a business?

When starting a business, it is important to seek the advice of people who have experience in the field. This includes talking to people who have already started their own businesses, as well as professionals such as accountants and lawyers.

It’s also important to get feedback from friends and family members, as they may have insights you had not considered. By asking around, you can get a better picture of what it takes to open a business and make sure you are on the right track.

What activities should entrepreneurs invest their time in?

Entrepreneurs should invest their time in activities such as networking, market research, and business planning. Networking is important because it allows entrepreneurs to build relationships with potential customers, investors, and other business partners.

Market research helps entrepreneurs understand their target market and figure out what products or services they should offer. Business planning helps entrepreneurs design their business strategies and track their progress over time.


All great businesses start with a great idea, but not every great idea leads to a great business.

Taking the time to answer these questions honestly and thoroughly can save you a lot of time, money, and effort – and help you decide whether or not your new business idea is worth pursuing.

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