75 Questions to Ask About Company Growth

Company growth can be a tricky thing to navigate. On one hand, you want your business to expand and reach new heights. On the other hand, you do not want to lose sight of what made your company great in the first place. Finding the right balance is essential for long-term success.

To help you do that, we’ve compiled a list of questions to ask about company growth. By answering these questions honestly, you’ll have a good starting point for making decisions about the future of your business.

75 Questions to ask about company growth:

  1. What are our core values?
  2. What does success look like?
  3. How do we measure progress?
  4. How often should we review our progress?
  5. When do we need to make adjustments to our plans?
  6. What outside help do we need to grow successfully?
  7. Are we prepared to manage growth effectively?
  8. Who is our target market?
  9. How do we reach our target market?
  10. What can we do better than anyone else?
  11. What is our competitive advantage?
  12. What are our sales targets?
  13. What are our marketing goals?
  14. What are our financial goals?
  15. What are our long-term goals?
  16. What are our short-term goals?
  17. What resources do we need to achieve our goals?
  18. How will we know if we are successful?
  19. What risks are we willing to take?
  20. What can we do better?
  21. How can we simplify our processes?
  22. How can we become more efficient?
  23. How can we save money?
  24. How profitable is the company?
  25. How much debt does the company have?
  26. How much cash does the company have on hand?
  27. What is the cash flow situation of the company?
  28. What are the company’s most important expenses?
  29. Where does the majority of the revenue come from?
  30. Are there plans for major expansion in the future?
  31. How can we improve our products or services?
  32. How can we better serve our customers or clients?
  33. How has the company’s product mix changed over time?
  34. What regulatory or other external factors might affect the company’s growth prospects?
  35. What changes do we need to make to grow?
  36. How much can we grow next year?
  37. What are our capacity constraints?
  38. What is our customer acquisition strategy?
  39. How much does it cost to acquire a new customer?
  40. How long does it take to support a new customer?
  41. What is our churn rate?
  42. Are we selling to the right people?
  43. Do we have the right sales process?
  44. Do we have the correct prices for our products/services?
  45. What are the analysts’ estimates for the company’s future earnings growth?
  46. What is the most recent quarter’s earnings release date?
  47. Do we have sufficient cash to support growth?
  48. Do we need to raise capital?
  49. Are we ready to scale our operations?
  50. Do we have the right team to support growth?
  51. Do we need to make changes to our organizational structure?
  52. What processes do we need to put in place to support growth?
  53. Are we tracking the right metrics?
  54. Do we have systems and tools in place to support growth?
  55. How will the organizational structure of the company change with growth?
  56. How will the company’s culture change as the company grows?
  57. How will the company’s recruitment and retention strategies change as it grows?
  58. How will the company’s sales and marketing strategies change as it grows?
  59. How will the company’s research and development efforts change as it grows?
  60. How will the company’s financial needs change as it grows?
  61. How will the company’s risk profile change as it grows?
  62. How will the company’s growth impact its financials?
  63. How will the company’s growth impact its workforce?
  64. How will the company’s growth impact its customers?
  65. How will the company’s growth impact its suppliers?
  66. How will the company’s growth impact its partners?
  67. How will the company’s growth impact its competitors?
  68. What lessons have the company learned from previous growth experiences?
  69. What are the best practices for managing the company’s growth?
  70. How is technology changing the industry?
  71. What are the demographic trends in the industry?
  72. Are there social or political trends that will impact the industry?
  73. What is the economic outlook for the industry?
  74. What are the potential implications of the company’s growth for its financial condition and cash flow?
  75. What are the potential implications of the company’s growth for its employees and other stakeholders?

Frequently Asked Questions

How do you know if your company is doing well?

One indicator is whether your company is experiencing steady growth. Another sign of success is whether your company is attracting new customers and clients. You can also look at your company’s profits and losses to get an idea of its overall health. If your company is doing well, you should see positive trends in all of these areas.

What is a growth strategy?

A growth strategy is an action plan designed to help a business grow. It can include steps such as expanding into new markets, developing new products or services, or increasing sales and marketing efforts. A growth strategy should be tailored to the individual company’s needs and updated regularly to reflect changes in the marketplace and competitive landscape.

How can the growth of a company be measured?

To measure the growth of a business, you need to track certain metrics such as revenue, profit, and customer base. You can also consider other factors such as the size of the company and its industry. By comparing these metrics over time, you can get a sense of how well the company is doing and whether it’s growing or shrinking.

Why is company growth so important?

Company growth is important because it allows businesses to expand their product and service offerings, which in turn can lead to higher profits and a larger customer base. In addition, company growth can help attract new investors who can provide the capital needed for further expansion. Finally, company growth can create new jobs, which can benefit the local economy.

Why is company growth good for employees?

Company growth is good for employees because it usually means the business is doing well and expanding. This means employees have more opportunities to advance in their careers and receive raises and bonuses. Company growth can also lead to new job openings, which gives employees the chance to discover new career opportunities.


Company growth can be both exciting and daunting – but it doesn’t have to be scary if you’re prepared for it. By asking yourself (and your team) these questions, you’ll be well on your way to making informed decisions about the future of your business.

The important thing is that you take the time to think about these things so that you can make your business successful in the long run.

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