56 Questions to Ask When Selling a Product

Before you can sell a product, you have to make sure it’s something people actually want to buy. To do that, you need to ask the right questions. What problem will the product solve? Who’s the target market? Is there a demand for this product? How do I reach my target market? These are just some of the questions you need to consider before moving forward with selling a product.

In this blog post, we’ll give you a few questions to ask yourself before you sell a product so you can be sure you’re on the right track. We’ve also put together some questions you can ask your customers after you’ve sold your products.

36 Questions to ask yourself before you sell a product:

  1. Who’s your target market?
  2. Who’s your competition?
  3. What need does your product fill?
  4. What are the benefits of your product?
  5. What makes your product unique?
  6. Is your product priced correctly?
  7. Does your product have any negative effects?
  8. How will you distribute your product?
  9. Can your target market afford your product?
  10. Do you have enough inventory to meet demand?
  11. Are you able to scale as demand increases?
  12. Are there any regulations you need to comply with?
  13. How will you promote your product?
  14. What’s your return policy?
  15. Do you offer any warranties or guarantees?
  16. How much can you realistically charge for your product?
  17. How will you manufacture or source your product?
  18. How will you package and ship your product?
  19. What are the applicable laws and regulations surrounding your product?
  20. Have you filed for any patents or trademarks?
  21. Have you protected any trade secrets?
  22. How will you finance the startup and ongoing operations of your business?
  23. Do you have the necessary licenses and permits?
  24. Have you obtained adequate insurance coverage?
  25. Have you made contractual agreements with suppliers, manufacturers, distributors, etc.?
  26. Have you prepared marketing materials (e.g., website, brochures, social media posts)?
  27. Have you developed a sales strategy?
  28. What problem will the product solve?
  29. What features are most important to the customer?
  30. How does this product compare to similar products on the market?
  31. What’s the price of this product?
  32. Through which channels will the product be sold?
  33. Are there any associated costs that the customer should be aware of (e.g. subscription fees, service fees, etc.)?
  34. What are the terms and conditions of the sale?
  35. What’s the cost of producing the product?
  36. How much should I charge for this product?

20 Questions you should ask customers when selling a product:

  1. What’s your budget for this product?
  2. What do you like and dislike about the products you’ve tried in the past?
  3. How often do you use this type of product?
  4. What are your biggest concerns about using this product?
  5. What other products do you use in conjunction with this one?
  6. Are you looking for a temporary or permanent solution?
  7. Do you have any allergies or sensitivities we should be aware of?
  8. How do you feel about the ingredients in this product?
  9. Have you used a similar product before? If so, how did you like it?
  10. What do you think of the packaging of this product?
  11. Would you be interested in trying a sample of the product before committing to purchase?
  12. Do you have any questions about how to use the product?
  13. What result do you hope to get from using this product?
  14. What do you think are the pros and cons of this product?
  15. Would you recommend this product to a friend or family member? Why or why not?
  16. Do you think this product is worth the price? Why or why not?
  17. Is there anything else you would like to share about your experience with this product, good or bad?
  18. Would you buy this product today or do you need some time to think about it first?
  19. If we don’t have the exact product you’re looking for in stock, would you be interested in hearing about similar products we do have available?
  20. Is there anything else I can do to make your decision easier or simpler?

Frequently Asked Questions

What do you need to consider when selling a product?

When you sell a product, there are several important factors to consider. These include the price of the product, how competitive it is in the market, and what potential customers are looking for in a product.

It’s also important to have an effective marketing strategy and a strong distribution network that can get your product into the hands of consumers. Finally, you should consider any legal or regulatory requirements that may be relevant to your product or industry.

How do you sell a product?

When you’re selling a product, it’s especially important to focus on the benefits it offers customers. This means highlighting what makes your product unique and how it can help address their needs or improve their lives.

You should also consider marketing tactics like branding and advertising to build excitement about your product and drive people to purchase it.

You should always make sure to stay engaged with your customers after they buy your product by offering support, responding to their feedback, and fostering a sense of community among your existing customers.


Answering these questions isn’t always easy, but it’s important to do your due diligence before selling a new product. Once you have answered these questions, you’ll be in a much better position to decide whether or not selling the product is feasible and profitable for your business.

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